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    Ken Cruse

    Founder & CEO @ Soul Community Planet | Holistic Hospitality

    Ken Cruse is the co-founder and CEO of Soul Community Planet (SCP), a hospitality company focused on sustainability and social responsibility. Here are some key details about Ken Cruse:

    Background

    • Ken Cruse founded SCP in 2018 along with his wife Pam Cruse.13
    • Prior to SCP, he was the CEO of Sunstone Hotel Investors, a $5 billion NYSE-listed company.24
    • He has extensive experience in the hospitality industry, having also worked at Marriott International earlier in his career.3

    Soul Community Planet (SCP)

    • SCP is a "holistic hospitality" company that focuses on wellness, sustainability, and social good.12
    • The company currently operates 10 hotels, primarily in California, Hawaii, Oregon, Colorado and Costa Rica.23
    • SCP's hotels incorporate environmentally-friendly practices and a giving program called "Every Stay Does Good".1

    Leadership Philosophy

    • Cruse aims to "disrupt the industry in a very positive way that inspires others to do better".1
    • He built SCP's business model around the concept of "holistic hospitality" to cater to conscious consumers.5
    • The company focuses on acquiring and renovating vintage properties in nature-based, boutique locations.3

    Other Roles & Education

    • Cruse is a member of the Young Presidents Organization.24
    • He serves on the board of directors for Miracles for Kids, a nonprofit organization.24
    • He holds an MBA with honors from Georgetown University.24

    Ken Cruse has leveraged his extensive hospitality industry experience to create a company that aligns with his values of sustainability and social responsibility, while still aiming for financial success and growth in the competitive hotel market.

    Highlights

    Aug 26 · bllaevents.com
    Ken Cruse - BLLA Events
    Ken Cruse - BLLA Events
    May 31 · ocbj.com
    OC50 2024: KEN CRUSE & PAM CRUSE
    OC50 2024: KEN CRUSE & PAM CRUSE
    May 28 · ocbj.com
    Soul Community Planet Founder Seeks Sustainability in Hospitality ...

    Related Questions

    What inspired Ken Cruse to transition from Sunstone Hotel Investors to founding Soul Community Planet?
    How does the "Every Stay Does Good" program work at SCP hotels?
    What are some of the sustainability practices implemented in SCP hotels?
    How has SCP's partnership with nonprofits impacted their community involvement?
    What challenges has Ken Cruse faced in scaling SCP?
    Ken Cruse
    Ken Cruse, photo 1
    Ken Cruse, photo 2
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    Location

    Laguna Beach, California, United States