Kelvin Fernandes

Kelvin Fernandes is a seasoned digital, analytics, and CRM professional who has worked with some of the biggest names in the retail, CPG, and eCommerce industries. He is passionate about leveraging data and digital to drive sustainable business growth and has a proven track record of designing, implementing, and optimizing marketing strategies that deliver results.

Kelvin is also an expert in problem-solving and has a talent for analyzing data and drawing insights that help organizations make informed business decisions. He has experience building and managing teams, laying down the foundation for processes, and driving transformation projects across cross-functional resources.

Kelvin has studied business administration, advertising and public relations, and commerce at prestigious institutions like the University of Tennessee-Knoxville and Welingkar Institute of Management. He has held various positions during his professional career, such as Senior Solutions Manager and Agency Partnership Lead at Resulticks, Lead for Digital Performance, Analytics, and Customer Experience at McDonald's, Analytics Lead at Fractal Analytics, and Assistant Marketing Manager at Cox & Kings Global Services.

Outside of his professional life, Kelvin enjoys football and video games, writing food reviews, exercising, and traveling. He is also interested in pursuing leisure reading, Latin ballroom dancing, and learning new languages.