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Kelsey Stokes
Technology Sourcing Analyst at Sonder Inc.
Professional Background
Kelsey Stokes is an industrious Colorado native who has made her mark in the world of marketing. With roots in Colorado Springs, Kelsey has always had an affinity for the vibrant culture and community of her home state. She recently graduated from the prestigious Leeds School of Business at the University of Colorado-Boulder, where she majored in Marketing and added a certificate in Global Business along with a minor in Political Science. Kelsey’s educational journey has equipped her with not just theoretical knowledge but also practical skills that she is eager to translate into real-world applications.
During her time at the university, Kelsey developed a keen interest in digital marketing, a field she is genuinely passionate about. The curriculum at Leeds offered a rich tapestry of courses that ignited her enthusiasm, particularly in areas like Digital Marketing, Product Strategy, and Advertising Promotion. Here, she was not just a passive learner; Kelsey actively engaged in hands-on projects that refined her marketing acumen. Her projects ranged from utilizing social media listening tools to analyze consumer sentiments for newly launched products, to designing websites and leveraging Google Analytics to track the effectiveness of social media campaigns. These experiences have helped her build a strong portfolio brimming with innovative strategies and actionable insights.
Kelsey’s commitment to continuous learning is evident through her various roles prior to and during her academic pursuits. Notably, she served as a Technology Sourcing Analyst at Sonder Inc., honing her analytical skills while understanding how technology shapes consumer behavior and marketing strategies. In her prior role as a Content Marketing Intern at TeamSnap, she gained valuable experience in crafting engaging content that resonates with target audiences. Kelsey has also completed an AdWords Grant internship at Google, where she was tasked with various responsibilities related to search engines and advertising practices. This internship not only boosted her proficiency in Google AdWords but also gave her insight into the dynamics of one of the largest tech companies in the world.
Beyond her internships, Kelsey has demonstrated leadership and management skills in retail environments. As a Shift Supervisor at Starbucks, she developed her managerial capabilities by leading a team and providing exceptional customer service. Kelsey recognizes the importance of building relationships and strives to make authentic connections with everyone she interacts with. Her previous experience as a Buyer at Crossroads Trading further reinforced her understanding of the retail industry and consumer purchasing behavior. In all her roles, from her position as a Student Assistant at the University of Colorado Boulder to her role as a Food and Service Champion at Taco Bell, Kelsey has consistently focused on enhancing customer experiences and fostering a welcoming environment.
Education and Achievements
Kelsey’s academic excellence at the University of Colorado Boulder has laid a strong foundation for her career aspirations in marketing. At Leeds School of Business, she pursued a Bachelor of Business Administration (B.B.A.) in Marketing, a program known for its comprehensive curriculum and focus on experiential learning. The addition of her Certificate in Global Business indicates her understanding of the importance of a global perspective in today’s interconnected world. Furthermore, her minor in Political Science showcases her ability to analyze market trends not just from a business context but also from a socio-political viewpoint.
Some of her most rewarding learning experiences came through projects involving direct consumer engagement and real-time analytics. For instance, her hands-on project involving the Google AdWords Grant Challenge not only tested her advertising skills but also provided her with a platform to showcase her ability to devise effective marketing strategies under pressure. This experience is instrumental in preparing her for future challenges in the marketing landscape, particularly within digital domains.
Among her many accomplishments, Kelsey’s ability to supervise teams and cultivate stellar customer service skills stands out. Her vibrant personality and ability to empathize with customers have earned her recognition in her retail roles, indicating her dedication to delivering exceptional service consistently. Throughout her professional journey, Kelsey has embraced the opportunity to learn and grow, setting the stage for a bright future in marketing.
Achievements
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Education: Graduated from Leeds School of Business with a Bachelor of Business Administration (B.B.A.) in Marketing with a Certificate in Global Business and a minor in Political Science.
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Internship Experience: Successfully completed internships that included content marketing, AdWords Grant at Google, and technology sourcing analysis, gaining invaluable insights into both the marketing and tech spaces.
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Project Management: Led multiple hands-on projects during undergraduate studies, such as social media analytic assessments and website development.
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Retail Leadership: Recognized for exemplary customer service and team supervision in roles at Starbucks and Crossroads Trading.
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Analytical Skills: Gained expertise in using Google Analytics and engaging with data-driven marketing strategies, enhancing her capabilities in measuring campaign effectiveness and driving customer engagement.
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Community Engagement: Developed strong relationships with customers and colleagues, striving to create a positive environment and relatable experiences in all professional interactions.
Kelsey Stokes is poised to make significant contributions to the field of marketing with her robust educational background, diverse experience, and unwavering enthusiasm for digital marketing. As she embarks on her professional journey, there is no doubt that she will bring her innovative mindset and passion for marketing to the forefront of her endeavors.