Kelsey Mikkelsen

Kelsey Mikkelsen is a skilled professional with a background in creative development and tactical leadership in Brand and Employee Engagement Communications, Content Strategy, User Experience Research, Brand Management, Corporate Communications, and Enterprise Digital Product Design.

With a Bachelor's degree in Journalism and Strategic Communications from the University of Missouri-Columbia, Kelsey has amassed 8 years of experience, progressively working with responsive/modern web technologies, specializing in information architecture, marketing integration, website content, backend intelligent content modeling, UI design, and UI/UX writing.

Kelsey's areas of expertise include customer and competitor research, persona development, omni-channel marketing campaigns, technical writing, editorial planning, content production management, social strategy, lifecycle marketing, landing page optimization, UX/UI interactions, and data analysis with tools like Google Analytics and KPI placement.

Having worked with various organizations in roles such as Content Designer, Marketing Copywriter/Strategist, Content Strategist, Digital Marketing Specialist, Senior Manager of Strategic Communications, Corporate Communications Manager, Event Marketing Manager, Marketing Coordinator, and Copywriter, Kelsey brings a wealth of experience to the table.

Passionate about branding and core messaging strategies, Kelsey excels in UX Documentation, Guidelines, Standards, Governance, Style Guides, and hybrid roles that blend writing and design aspects. Whether it's refining or defining brand identity or creating catchy yet technical content, Kelsey's expertise shines through in creating cohesive and engaging brand experiences.

To get in touch with Kelsey Mikkelsen for your branding, content strategy, or marketing needs, reach out via email at km@kelseymikkelsen.com or call 760-390-0815.