Kelly Hobkirk
Kelly Hobkirk is a seasoned brand strategist and creative professional with a strong background designing and developing brand identities for a variety of industries, including healthcare, food and beverage, home improvement, and environmental consulting. With over a decade of experience helping clients transform their brands, Kelly is an expert in brand strategy, copywriting, graphic design, advertising, and web design. She has worked with a range of clients, from startups to corporate giants, and has a knack for discovering and articulating a brand's truest self.
Kelly started her career in the advertising industry and has worked for agencies like The Rufus Co. and Jackson & Johnson Advertising, where she honed her skills as an art director and graphic designer. She then went on to work as a contractor, providing design services to companies like Dames & Moore Environmental Consulting and Waterlines Magazine. In 2006, Kelly co-founded Train of Thought, where she serves as the creative director, senior designer, and copywriter.
In addition to her professional work, Kelly is also an active volunteer in the design community. She has provided pro-bono branding, graphic design, web design, and advertising services to organizations like Marymoor Velodrome Association, Cascade Bicycle Club, Washington Women of Cross, and Duck Pond Group. Kelly also writes a blog on branding, marketing, well-being, and cycling for several websites.
Overall, Kelly is a highly skilled and creative brand strategist with a passion for helping companies discover their true selves. She has a proven track record of transforming brands and delivering exceptional results for her clients.