Kelly Cheng

Kelly Cheng is a marketing and growth professional currently serving as the Head of Marketing & Growth at Goldcast, a Boston-based hybrid events platform.12 She is a creative problem solver with an international background, having worked across various locations including Hong Kong, Boston, and San Francisco.1

Professional Background

Kelly has an impressive marketing career with experience in several notable companies:

• Current Role: Head of Marketing & Growth at Goldcast (October 2021 - Present)3
• Previous Roles:
  • Director of Growth & Media at Wistia
  • Senior Manager of Digital Marketing at Dynatrace
  • Growth Marketing Manager at PagerDuty
  • Media Supervisor at Havas Media Group23

Education and Certifications

Kelly holds a Bachelor of Arts in Communications from Boston College.2 She has also obtained several professional certifications, including:

• HubSpot Inbound Certification
• Google Ads Fundamentals, Display, and Search Certifications
• Account-Based Marketing Certified Strategist from Demandbase
• Brand Show Creation from Wistia2

Professional Approach

Kelly is known for her strategic approach to marketing, focusing on personalizing communication, building effective teams, and driving growth through innovative marketing techniques.1 At Goldcast, she prioritizes creating high-quality events and content while managing pipeline and revenue opportunities.1