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Kelli McCarthy
Global Director of Next Gen DTC Strategy & Transformation, PepsiCo | Brand Innovators 40 Under 40
Kelli McCarthy is a highly accomplished professional with a background in digital marketing, e-commerce, and brand strategy.
She completed her BA in Entrepreneurship with a focus on business and apparel & textile design from Michigan State University.
Kelli has held various key positions in renowned organizations, including PepsiCo and Ralph Lauren, showcasing her expertise in strategic planning, digital innovation, and media investment.
Her roles at PepsiCo encompassed Global Director, Web3 Next Gen DTC, Director of Media Strategy and Investment, Director of Digital Innovation, and Senior Marketing Manager in Digital Customer Solutions.
Prior to her tenure at PepsiCo, Kelli McCarthy accumulated experience at Ralph Lauren, where she served as Director of Digital Marketing & Branding, Senior Manager in Digital Marketing, and Global E-Commerce Marketing Coordinator.
With a wealth of experience in transforming digital strategies, leading marketing initiatives, and driving brand recognition, Kelli McCarthy is a standout professional in the corporate world.