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    Keith Tuffley

    Global Co-Head, Sustainability & Corporate Transitions group, Citi

    Professional Background

    Keith Tuffley is a distinguished leader in the field of sustainability and corporate transitions, currently serving as the Global Co-Head of Citi's Sustainability & Corporate Transitions group within the Banking, Capital Markets & Advisory division. In this vital role, he provides strategic advice to CEOs, CFOs, and Boards on critical aspects related to moving their organizations towards a net-zero emissions future and achieving a 100% sustainable operation. He specializes in corporate strategy, innovation, mergers and acquisitions (M&A), and sustainable finance solutions, equipping businesses to seize opportunities arising from the ongoing Sustainability Revolution.

    As a forward-thinking entrepreneur, Keith has also established NEUW Ventures SA in 2012, an impact investment company based in Switzerland dedicated to financing and creating innovative businesses aimed at reducing the human ecological footprint. Notable initiatives from NEUW Ventures include the Grand Tours Project, which offers extraordinary cycling tours, and the Abel Tasman Yacht Adventures—specializing in Arctic sailing cruises.

    Before his tenure at NEUW Ventures, Keith served as the CEO of The B Team, an influential NGO founded by prominent figures like Sir Richard Branson of Virgin and Jochen Zeitz, the former CEO of Puma. Under his leadership from 2014 to 2017, The B Team played a crucial role in advocating for sustainable business practices while working towards significant global goals, including the Paris Agreement and the Sustainable Development Goals. Their advocacy emphasized achieving "Net-Zero by 2050," highlighting the positive role businesses can assume in addressing pressing global challenges.

    Prior to his roles in sustainability, Keith built a formidable career in investment banking, notably at Goldman Sachs from 2002 to 2007, where he held positions as a Partner, Managing Director, and Head of Investment Banking for Australia and New Zealand. Under his stewardship, the division ascended to a top-three market position, thanks in part to the merger with JBWere. Later, as Head of Industrials for Europe, the Middle East, and Africa (EMEA), Keith further cemented his reputation for excellence in the capital markets.

    Throughout his career, Keith has also made substantial contributions as a board member and advisor to various ecological and sustainability-focused organizations, including serving as Chairman of the Global Footprint Network, Governor at WWF-Australia, and a Global Ambassador to the Wilderness Foundation. He has been deeply engaged with various initiatives aimed at promoting environmental sustainability and advocating for natural conservation.

    Education and Achievements

    Keith Tuffley boasts an impressive academic background, with degrees from renowned institutions that underscore his commitment to sustainability and leadership. He holds a Masters of Sustainability Leadership (MSt.) from the University of Cambridge, emphasizing his advanced understanding in sustainability studies. Further, he has completed the Non-Profit Leadership Programme at Harvard University and the Advanced Management Program at INSEAD, which have enriched his leadership capabilities in diverse contexts.

    In addition to his sustainability credentials, Keith completed both a Masters of Laws (LLM) and a Bachelor of Laws (LLB) at the prestigious University of Sydney, coupled with a Bachelor of Economics (BEc). This strong foundation in law and economics provides Keith with a unique perspective when advising corporations on financial and legal implications of sustainable practices.

    Keith’s advisory roles and corporate leadership positions have placed him at the intersection of business and sustainability, allowing him to influence critical dialogues and decision-making processes at various organizational levels.

    Adventure and Personal Pursuits

    Beyond his professional accomplishments, Keith is a passionate adventurer, engaging in strenuous and thrilling activities that not only challenge him physically but also raise awareness about sustainability. His exploits include skiing to the last 1.5 degrees to the North Pole and cycling and skiing a groundbreaking route to the South Pole, traversing 620 kilometers over 35 days through rugged terrain. Keith's ambition led him to conquer most of the 4,000-meter peaks in the Alps and embark on sailing expeditions to Antarctica.

    Remarkably, he was the first amateur cyclist to complete all three Grand Tours—Tour de France, Giro d'Italia, and La Vuelta a España—over a single season, covering an astounding 10,500 kilometers and climbing an elevation of 150,000 meters. Each endeavor has been undertaken with a view toward promoting global sustainability and inspiring others to recognize the urgent need for environmental stewardship.

    Achievements

    • Global Co-Head of Citi's Sustainability & Corporate Transitions group.
    • Founder of NEUW Ventures SA.
    • Former CEO of The B Team, advocating for sustainable business practices.
    • Former Managing Director and Partner at Goldman Sachs, contributing to its growth in the Australia/NZ market.
    • A leader in the push for global sustainability initiatives, including the Paris Agreement and Sustainable Development Goals.
    • Engaged board member of various sustainability-focused organizations, including the Global Footprint Network and WWF-Australia.

    Conclusion

    Keith Tuffley's contributions to the fields of corporate sustainability and finance, combined with his leadership in adventure and exploration, position him as a visionary who is not only influencing corporate strategies toward sustainability but also inspiring personal responsibility in ecological conservation. His multifaceted career and commitment to impactful innovation demonstrate a deep-seated dedication to fostering a resilient and sustainable future for generations to come.

    Related Questions

    How did Keith Tuffley develop his expertise in sustainable finance solutions?
    What inspired Keith Tuffley to create NEUW Ventures SA?
    In what ways has Keith Tuffley influenced corporate strategies towards sustainability at Citi?
    How did Keith Tuffley’s leadership at The B Team contribute to the Paris Agreement?
    What adventures has Keith Tuffley undertaken to promote global sustainability awareness?
    Keith Tuffley
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    Location

    United Kingdom