Keith Hernandez

Advisor and Co-Founder of X6 Technology

Keith Hernandez leads the Spanish Speaking Latin America operations for Kuaishou, excelling in areas from performance marketing to brand strategy and product management. With a varied background, he navigates the complexities of growing startups from scratch and expanding established companies into new markets. Keith's expertise spans traffic business, supply-demand platforms, recommendation algorithms, educational services, and content ecosystems. As a multilingual entrepreneur, he co-founded a company merged into Kuaishou, and leverages his fluency in English, Spanish, and Mandarin to bridge cultural divides and drive strategic initiatives globally. His deep intellectual curiosity fuels his interest in international business, especially the expansion of Chinese companies, and he thrives on fostering agile teams and exploring historical technological advancements.

Experience

Advisor at X6 Technology (April 2023 - Present)

Co-Founder at X6 Technology (Feb 2022 - April 2023) - Singapore, General Manager, SSL at Kuaishou Technology (Nov 2020 - Feb 2022) - Beijing, China, Co-Founder at Blacktail Technology (June 2019 - Nov 2020) - Beijing, China, Acting Head of Supply Side Marketing at VIPKID (Aug 2018 - June 2019) - Beijing, China, Brand Manager at Vivo smartphone (June 2017 - March 2018) - Shenzhen, Guangdong, China, Senior Vice President at Due West Education (May 2014 - May 2017) - Beijing, China, Vice President and Head of College and Secondary School Admissions Counseling at Due West Education (Aug 2011 - April 2014) - Beijing, China, Graduate Student, History Department at University of Chicago (July 2009 - June 2011) - Chicago, IL, Admissions Officer at Columbia University (July 2007 - July 2009) - New York, NY

Education

BA in History and Hispanic Studies from Columbia University in the City of New York (2003 - 2007), Master of Arts (M.A.) in History from University of Chicago (2009 - 2011)