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Kaustuv Chatterjee
Brand Director - TOI, at Bennett, Coleman and Co. Ltd.
Kaustuv Chatterjee is the Director of The Times of India (TOI) at Bennett Coleman and Co. Ltd. (BCCL), where he is responsible for overseeing the newspaper's overall performance and growth. He has accumulated over 25 years of experience in various sectors, including business, marketing, product management, and telecommunications, with a strong focus on innovation and digital strategies.
Professional Background
- Current Role: Director - TOI at Bennett Coleman and Co. Ltd.
- Expertise:
- Strategy development
- P&L management
- Digital marketing and social media
- Building high-performance teams
- Educational Background: Holds an MBA with specializations in Marketing and Human Resources, as well as a Bachelor's degree in Civil Engineering.13
Notable Initiatives
Chatterjee has been involved in several significant initiatives at TOI, such as:
- The Times of a Better India: A campaign celebrating India's progress through the decades, focusing on various themes like space research and environmental sustainability.2
- TOI Health+: An initiative aimed at providing health-related content to the Indian audience, reflecting TOI's commitment to addressing public health issues.4
Personal Insights
Chatterjee emphasizes the importance of storytelling and engagement in media, aiming to foster conversations about India's opportunities and challenges. His leadership style is characterized by a commitment to innovation and team empowerment.12
For more details about his professional journey, you can find him on LinkedIn under the username kaustuv-chatterjee-8367583.