Katie Hobbs

Katie Hobbs is a Co-Founder of Cara Cara New York, a fashion brand she launched in 2019 along with Julia Brown and Sasha Martin.12 With a background in marketing and extensive experience in the fashion industry, Katie brings valuable expertise to her role at Cara Cara.

Professional Background

Katie holds a Bachelor's Degree in Marketing from The University of Georgia. Her career in fashion and marketing spans over two decades, with notable positions including:

• Senior Director of Digital Marketing at Carolina Herrera
• Executive Director of ShopBAZAAR at Harper's Bazaar
• Digital and Ecommerce Director at The Webster
• Co-Founder of Les Nouvelles, an e-commerce platform
• Retail Director and American Fashion Director at ELLE Magazine

Cara Cara New York

Cara Cara, founded in 2019, is known for its exuberantly printed pieces.1 The brand's inception was serendipitous, as Katie and her co-founders met through their children in Manhattan. Their partnership has not only led to a successful business venture but also fostered a close friendship among the founders and their families.

Notable Achievements

One of the highlights of Katie's journey with Cara Cara was the brand's launch party in Charlotte in March 2020, just before the global pandemic changed everything.1 This event showcased the founders' hard work and set the stage for the brand's growth despite challenging circumstances.

Katie's diverse experience in digital marketing, e-commerce, and fashion has undoubtedly contributed to Cara Cara's success in the competitive fashion industry.