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Katie Brown
VP of Brand and Resort Strategy | Leader & Trailblazer in the Outdoor-Travel Industry | Advocating for and elevating women on the slopes AND in the boardroom
Katie Brown is a seasoned professional in the travel and tourism industry, currently serving as the Vice President of Brand and Resort Strategy at Steamboat Resort in Colorado.12 Her career at Steamboat Resort spans nearly two decades, showcasing her dedication and expertise in the ski industry.5
Career Progression
Katie's journey at Steamboat Resort began in 2006 when she joined as the Director of Sales and Digital Marketing.1 Over the years, she climbed the corporate ladder, holding various leadership positions:
- 2015-2021: Vice President of Sales and Marketing14
- 2021-present: Vice President of Brand and Resort Strategy124
In her current role, Katie guides the brand and strategy for all departments of the resort, ensuring that Steamboat's long-standing brand pillars are the foundation for every decision made.2 She continues to lead the marketing, advertising, communications, air program, resort transformation, and sustainability departments.2
Professional Experience
Before her time at Steamboat Resort, Katie worked as the Director of Western Resort Sales at Steamboat Ski & Resort Corporation from 2001 to 2006.1 In this role, she led a national and international sales team and played a key role in launching lift ticket pricing initiatives.1
Katie's expertise extends beyond her primary role. Since 2021, she has also served as a Board Member for Women in Travel Tech (WiTT)1, demonstrating her commitment to advancing women's roles in the industry.
Education
Katie Brown's educational background includes:
- Bachelor of Science in Marketing and Info Systems from the University of Colorado Boulder - Leeds School of Business14
- High Performance Leadership Certificate from the University of Denver - Daniels College of Business (2013)14
- Business Administration and Management studies at Cornell University (2021-2022)1
Leadership and Community Involvement
Katie plays an active role in community initiatives. For instance, she was involved in organizing an International Women's Day event through Steamboat Ski and Resort Corporation's Womens+ Network.3 This event, featuring author Jennifer Cassetta, aimed to empower women both personally and professionally.3
Katie Brown's extensive experience, leadership roles, and community involvement make her a respected figure in the ski resort industry, particularly at Steamboat Resort where she continues to drive brand strategy and innovation.