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Kathryn Friedrich
GM, CBO, CRO, CMO at Google, Verizon, Conde Nast, Thrive Global, American Express
Kathryn Friedrich is a seasoned executive with extensive experience in media, technology, and publishing industries. She served as the Executive Vice President (EVP) and General Manager (GM) of Operations for Condé Nast Entertainment (CNE) from June 2019 to December 2020.13
In this role at Condé Nast, Friedrich worked closely with CNE president Oren Katzeff to oversee the video verticals of 18 Condé Nast brands. She was responsible for ensuring strategic focus and operational discipline across the company's video offerings.1
Prior to joining Condé Nast, Friedrich held several high-profile positions:
- Chief Business Officer for RYOT Studio at Verizon Media (February 2018 - December 2018)
- Chief Marketing & Revenue Officer at Thrive Global (September 2016 - September 2017)
- Global Head of Content Monetization at YouTube (October 2015 - September 2016)
- Global Head of Content Commercialization at YouTube (January 2014 - October 2015)
- Various leadership roles at Google, including Americas Head of Video Strategy and Americas Head of Display Sales in the Media & Entertainment sector (2008-2014)3
Friedrich's career also includes positions at major publishing companies:
- Advertising Director at Town & Country Magazine (Hearst Magazines)
- Advertising Director at Golf Digest Publications and Condé Nast Traveler (Condé Nast Publications)
- Sales Manager at Food & Wine Magazine (American Express Publishing)3
She began her career as a Senior Consultant at KPMG Consulting from 1997 to 2000.3
Friedrich holds a Bachelor of Science in Finance & Hotel Administration from Cornell University.2
Throughout her career, Friedrich has demonstrated expertise in content monetization, video strategy, marketing, and revenue generation. Her appointment at Condé Nast Entertainment came during a period of significant growth for the company's digital video initiatives, including record-breaking growth for CNE's YouTube channels and the launch of new OTT channels.1