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    Katherine Voyten

    CPG and Healthcare Executive | Global Brand Builder | P&L Growth Driver | Strategy & Transformation | Innovation

    Katherine Voyten is the Senior Vice President of Commercial at Cadence OTC, a company focused on making contraceptives more accessible through over-the-counter availability. With over 20 years of experience in business and marketing, she has a strong reputation for revitalizing small brands and driving growth in various sectors, including consumer goods, automotive, and healthcare.

    Professional Background

    • Career Start: Katherine began her career at Procter & Gamble, where she held various roles in operations and brand management. She managed well-known brands such as Herbal Essences, SK-II, and CoverGirl.
    • Previous Roles: Before joining Cadence OTC, she served as Senior Vice President at Constellation Brands and held the position of Head of Marketing and E-commerce at LifeScan.
    • Achievements: Notable accomplishments include the successful relaunch of the Herbal Essences brand, spearheading digital transformation initiatives at Hertz, and building the OneTouch diabetes business.

    Education

    Katherine holds multiple degrees from Carnegie Mellon University:

    • Bachelor of Science in Policy & Management
    • Master of Science in Policy and Management (Minor in Business Administration)
    • Master of Professional Studies in Cosmetic and Fragrance Marketing and Management

    Leadership Style

    Katherine is known for her consumer-centric approach to innovation and her commitment to developing teams. She emphasizes mentorship and enhancing individual capabilities within organizations.

    Current Focus

    At Cadence OTC, Katherine plays a crucial role in advancing the mission to provide safe and affordable contraceptive options, addressing significant gaps in access across the United States. Her work includes leading initiatives aimed at transforming how contraceptives are marketed and distributed to consumers.

    For more detailed insights into her professional journey, you can view her LinkedIn profile here .1

    Highlights

    Empowering Choice: Making Birth Control Accessible to All
    Empowering Choice: Making Birth Control Accessible to All

    Related Questions

    What are some of Katherine Voyten's most notable achievements at Cadence OTC?
    How did Katherine Voyten's role at Procter & Gamble prepare her for her position at Cadence OTC?
    What strategies has Katherine Voyten implemented to drive growth at small brands?
    Can you provide examples of Katherine Voyten's successful brand relaunches?
    What challenges has Katherine Voyten faced in her career, and how did she overcome them?