Katherine Martinez

Katherine Martinez is a professional with extensive experience in digital marketing and e-commerce. She currently serves as the Director of Retention at The RealReal, a position she has held since March 2023. Prior to this role, she has worked as a Digital Marketing & E-commerce Consultant since September 2017, and has held various positions in notable companies such as ZitSticka™ and Soko Glam, where she advanced through roles from Manager to Associate Director of Marketing.

Professional Background

• Current Position: Director of Retention at The RealReal (March 2023 - Present)
• Consultancy: Digital Marketing & E-commerce Consultant (September 2017 - Present)
• Previous Roles:
  • E-commerce Director at ZitSticka™ (October 2021 - November 2022)
  • Head of Marketing at Susteau (November 2020 - October 2021)
  • Various positions at Soko Glam, including Senior Manager of Performance Marketing (July 2019 - September 2020) and Associate Director of Marketing (September 2020 - November 2020).

Education

Katherine graduated from the University of Maryland, where she developed foundational skills that have supported her career in marketing and e-commerce.

Skills and Achievements

• Over ten years of experience in digital marketing.
• Proven track record in driving e-commerce growth, including a significant increase in sales during her tenure at NYLON LLC.
• Expertise in implementing marketing strategies that enhance customer retention and engagement.

Her LinkedIn profile can be found under the username katherinethegreat, showcasing her professional journey and accomplishments in the field of digital marketing and e-commerce .1