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Kate Adams
Senior Vice President of Marketing
Kate Adams is the Senior Vice President of Marketing at Quickbase, a position she has held since May 2023. Based in Boston, Massachusetts, she brings over 18 years of experience in technology and marketing to her role. Before joining Quickbase, she served as the Senior Vice President of Marketing at Validity Inc. from March 2021 to April 2023, where she led significant marketing strategies, including demand generation and brand marketing initiatives.13
In her previous roles, Adams has demonstrated a strong track record in building and leading marketing teams. At Drift, she was instrumental in driving revenue growth by 160% during her tenure and established the demand generation function from scratch.1 Additionally, she has experience in various leadership roles across companies such as SmartBear and Flashnotes, where she contributed to substantial sales growth and rebranding efforts.1
Adams holds a Bachelor's degree in Spanish Language and Literature from Regis College (1999-2003) and has pursued various certifications, including one in Conversational Marketing from Drift.12 Her expertise encompasses a wide range of marketing disciplines, including product marketing, demand generation, and crisis communication strategies.1