Katarina Nilsson

Katarina Nilsson is the Chief Marketing Officer (CMO) at Occtoo, a company that provides an Experience Data Platform.13 She is a marketing leader with a proven track record of creating and executing marketing strategies in the B2B SaaS industry.13

Professional Background

Katarina has extensive experience in marketing, particularly in the tech sector. Her role at Occtoo involves:

• Leading marketing initiatives for the Experience Data Platform
• Participating in industry events and conferences
• Managing partner sales relationships

Achievements and Recognition

Under Katarina's leadership, Occtoo has gained recognition in the tech industry:

• The company was listed among Sweden's SaaS Superstars, highlighting its role in redefining the software landscape.8
• Occtoo was recognized in Deloitte's Fast 50 list, indicating significant growth and success in the tech sector.4

Company Culture and Events

Katarina is actively involved in promoting Occtoo's company culture and participating in industry events:

• She has shared insights about the company's annual workation, where the entire Occtoo team traveled to Mallorca.5
• Katarina has represented Occtoo at various conferences and trade shows, including Shoptalk Europe in Barcelona and D-Congress.67

Leadership Style

Based on her LinkedIn activity, Katarina appears to be a proactive leader who values:

• Team building and company culture
• Industry networking and visibility
• Continuous learning and reflection

She has shared content about planning and prioritization exercises for her team, demonstrating a focus on strategic thinking and team development.2