Karthik Balakrishnan

Karthik Balakrishnan is a seasoned Product Manager with a diverse background in Product Design, UI/UX Design, VoC & Consumer Insight generation, Data Analysis, Operational Management, Customer Pitches, and post-launch analytics. His expertise lies in launching products in the B2B2C spectrum, managing successful launches, and collaborating with cross-functional teams.

Currently, he is involved in combating mobile ad-fraud by collaborating with Data Scientists and Fraud Analysts to safeguard Advertiser and Publisher digital media investments. Previously, he scaled Verizon's Customer Identity Management SaaS platform across different verticals, focusing on enhancing ad conversions on mobile platforms.

Karthik has a proven track record of successful product launches with over $50M in sales revenue. With extensive experience in mobile apps and platforms, he transitioned from a Software Developer, Architect, and Engineering Manager to a Product Manager, adept at bridging the gap between Engineering and Product functions.

His educational background includes a Master of Science in Computer Science from Clarkson University, an MBA from The University of Chicago - Booth School of Business, and a Bachelor of Engineering in Computer Science and Engineering from the University of Mumbai.

Throughout his career, Karthik has held pivotal roles at prestigious organizations, including being a Product Manager at Google, Director of Product Management at ADP, and Senior Product Manager positions at DoubleVerify, Verizon Wireless, and Motorola Mobility. Previously, he also served in various software engineering capacities at Motorola Mobility.

His hands-on experience as a Product Manager coupled with his technical background and leadership roles makes Karthik a valuable asset in the tech industry, adept at driving product success through strategic planning, innovation, and cross-functional collaboration.