Karlene Swalley

Karlene Swalley is an accomplished marketing executive with a strong track record of driving multi-million dollar sales growth through strategic planning and integrated marketing efforts.

She excels in developing customer relationship marketing strategies that boost consumer engagement and retention, consistently meeting or surpassing set targets.

Karlene is recognized for her leadership skills, fostering strong relationships with team members, peers, vendors, and clients while aligning marketing initiatives with broader organizational objectives.

As a vocal advocate for digital strategies, she strives to enhance customer engagement and is dedicated to supporting professional growth in others.

With a background in print and publishing, Karlene is a published writer with expertise in various marketing domains such as marketing management, strategy, plans, analytics, and integrated marketing.

Her skill set includes customer segmentation, direct marketing, advertising, online marketing, SEO/SEM, PPC, and marketing analytics, with experience in both emerging and established technology sectors.

Karlene's career spans across notable organizations, including roles as Sr. Manager of Online Marketing at Lumen Technologies, Director of Marketing at Email on Acid, and Sr. Marketing Manager at Faithlife, among others.

She holds an MBA in Business from the University of Phoenix and a BS in Journalism from the University of Idaho, enriching her professional capabilities.

Karlene Swalley's expertise encompasses marketing leadership, agency management, budget development, and executive presentations, making her a versatile and seasoned marketing professional.