Karl Teien

Karl Oskar Teien is the Director of Product and UX for Schibsted's Subscription Newspapers in Norway and Sweden.3 He is responsible for building the digital product experience of Scandinavia's most influential news brands.3 Teien has been working on improving personalization and algorithmic ranking of news content to balance journalistic integrity with user engagement.2

At Schibsted, Teien has been involved in developing an editor-in-the-loop approach to news algorithms, which combines manually selected articles with algorithm-driven ranking on the front page.2 This approach aims to ensure readers see important news while also catering to their individual interests.2

Teien has written about the importance of simplifying product strategy, emphasizing the need for clear diagnosis of challenges, guiding policies, and coherent actions.1 He has also shared insights on how Schibsted has implemented these strategies in their subscription newspaper, Aftenposten.1

In his role, Teien focuses on creating long-term value for users while maintaining the journalistic mission of keeping the public informed.2 He has been instrumental in developing algorithms that balance editorial signals with personal interests to create a dynamic and responsible news experience.2