Karine Ghazaryan

Karine Ghazaryan is a highly experienced Product Manager with over 10 years of experience in SaaS & Enterprise Product Marketing. With a specialization in data, finance, and retail, Karine has honed her skills in product strategy, digital marketing, and tactical and strategic marketing. Having worked with cross-functional teams, including engineering, marketing, and various internal departments, Karine is a creative and highly motivated self-starter. She has acquired extensive knowledge and experience in project management, UX/UI design, brand development, among other aspects of the marketing world.

Karine is an alumni of the Russian State University of Tourism and Service where she studied Masters in Economics. She also studied Business Research Methodology & Data Analysis at the Entrepreneurship Development Institute of India and Digital Marketing Nanodegree at Udacity. She is a top 10% graduate of the Professional Education, User Experience, and Interaction Design from the Interaction Design Foundation. Karine also acquired her Associate’s Degree in English and Office Management at Yerevan State College of Humanities.

Karine has held various managerial positions, including Director of Product Management at Fuel Cycle, Marketing Manager, Product Manager, and Senior Product Marketing Manager at DISQO, Apeiron Data Systems, and Ameriabank CJSC, respectively. She has also worked as the Head of Branding and PR Department at Star Divide CJSC and as a Product Designer and Senior UX Designer at Nushikyan Association and Arabella Labs, respectively. Karine's career highlights include developing customer segmentations and personas, conducting market research and competitive analysis, designing product roadmaps, conceptualizing and executing product launches, and UX/UI design.