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Karina Grotz

Monetization via #Payments for Gaming & Emerging Markets / #FinTech

Karina Grotz is a seasoned marketing, sales, and business development professional who excels in connecting businesses for platform monetization through strategic payment solutions.

With a rich background in helping entrepreneurs enhance their brand's visibility through distribution partnerships, social media strategies, and licensing programs, Karina brings over a decade of experience to the table.

Her tenure at Fiserv involved managing prestigious clients like DraftKings, FanDuel, and Caesar's Sports, covering a wide spectrum of industries from gaming and crypto platforms to social casinos.

Prior to Fiserv, Karina spent ten years at InComm, collaborating with content providers in gaming, music, and publishing to optimize their monetization strategies using various solutions such as prepaid options, gift cards, digital currencies, loyalty programs, and digital distribution channels.

Karina's career also includes pivotal business development roles at tech startups like SocialVest, Etchstar (now Coveroo.com), PlaceVine, NextMedium, Oolium, and Karma Media Labs.

She played a significant role in the success of iconic brands such as Toms Shoes and delved into cause-marketing and social entrepreneurship endeavors.

Furthermore, Karina served as the Director of Integrated Marketing & Sponsorships at FremantleMedia, overseeing entertainment properties like American Idol, and has provided consultancy services to renowned brands like Anheuser-Busch and Chopard.

Having commenced her career at Miramax Films and the William Morris Agency, Karina's journey is a testament to her diverse skill set and extensive industry experience.

Karina holds a Bachelor's degree in Art History from UCLA, underpinning her creative and strategic approach to business development and marketing.

Her professional affiliations include roles at Paysafe, Fiserv, InComm Payments, KARMA Media Labs, Coveroo (formerly Fanmade/EtchStar), PlaceVine.com, TOMS Shoes, FremantleMedia, AlphaBird, NextMedium Inc., and Miramax Films.