Karena Cameron

Karena Cameron is a seasoned professional known for helping both public and private sector organizations realize their competitive advantage through human-centered design and innovation.

With a strong background in leading companies, building brands, and driving revenue by focusing on people, purpose, and profitability, Karena's expertise lies at the intersection of business strategy and creative solutions.

In her previous roles, Karena managed global marketing campaigns for Sony Music recording artists, spearheaded the launch of a television show in Australia, and successfully established an advertising production company in the vibrant landscape of New York City.

Passionate about fostering disruptive solutions for a brighter future, Karena actively contributes to the Virgin Unite community, finding inspiration in organizations of all sizes, from startups to Fortune 500 companies, that embrace change and make positive impacts on society.

Karena Cameron's educational background includes a Bachelor of Commerce in Marketing, Management, and Law from The University of Western Australia.

She has previously served as the Director at Smart Design, bringing her wealth of experience and strategic insights to drive innovation and growth within the organization.