Karen Baniaga

Karen Baniaga is a seasoned project management expert with a creative and passionate approach, boasting over twenty years of experience in integrating strategic programs to enhance profitability, visibility, and performance across various organizations.

Her diverse experience spans Fortune 5 healthcare, Fortune 1000 medical devices, Fortune Global 50 consumer electronics, and firms in the hi-tech and engineering industries.

Karen's skill set includes strategic planning, marketing communications, project management, branding, creative design, copywriting, social media management, website development, advertising, collateral creation, sales tools development, media and vendor relations, product launches, lead generation, targeted marketing, direct marketing, market data analysis, metrics analysis, trade show promotions, event planning, process improvement, and data analysis.

She pursued her education in Business Administration with a focus on Marketing at the University of Hartford, following her studies at Chicopee High School.

Throughout her career, Karen has held various significant roles, including Business Systems Analyst at Optum, Business Application Analyst at Change Healthcare, Programs Manager at Change Healthcare, Marketing Manager at TC³ Health (an Emdeon/Change Healthcare company), Marketing Project Manager at Masimo Corporation, Marketing Communications Contractor at Beckman Coulter, Senior Marketing Manager at StrataCare, Founder at KU Imagine, and Online Marketing professional at Luminate Software.