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Kali Weissman
Head Of Program Management at CreatorIQ
Professional Background
Kali Weissman is a driven and innovative leader in the realm of digital transformation, harnessing her extensive experience to collaborate with creative and technical professionals alike. Throughout her career, Kali has excelled in running cross-functional teams dedicated to transforming offline products and services into engaging online experiences. Her journey has seen her work at prominent companies such as The Recording Academy, DirectTV, FOX, and The Walt Disney Company, where she has leveraged her deep understanding of the digital landscape to create compelling user experiences.
Kali’s unique approach combines her passion for user-centric design with her professional expertise in digital platforms, over-the-top (OTT) services, mobile applications, artificial intelligence, and e-commerce. She possesses a profound curiosity about the infrastructure behind technology and possesses thorough insights into the trends shaping the digital environment today. Her experience proudly showcases her ability to stay updated with industry advancements, ensuring she remains relevant in a fast-paced and constantly evolving space.
Education and Achievements
Kali Weissman holds a Bachelor of Arts in Mathematics from California State University-Fresno, which has provided her with a robust analytical foundation crucial in her project management and product strategy roles. Her training in mathematics not only enhances her technical ability but also enables her to visualize complex ideas effectively. This strong educational background has been instrumental in her roles across various high-profile organizations.
Under her guidance at organizations such as CreatorIQ, Kali has played an instrumental role in managing product and design leads effectively. Her expertise lies in transforming ideas into exceptional products that not only meet market demands but also delight users in innovative ways. Her impact at the Recording Academy, in particular, is noteworthy, where she spearheaded the digital product strategy and development, enhancing the organization’s approach to digital transformation.
Notable Achievements
Kali’s career is punctuated by several leadership roles, each contributing to her reputation as a digital innovator:
- Head of Program Management at CreatorIQ: In her current role, Kali leads the program management team at a leading influencer marketing platform. Here, she focuses on enhancing operational efficiency while driving product innovation, helping brands connect with influencers to achieve effective marketing strategies.
- Managing Director, Digital Product Strategy & Development at The Recording Academy: During her tenure at this prestigious organization, Kali played a pivotal role in pioneering digital initiatives that brought the Academy’s products into the modern age, facilitating connections between artists and audiences in fresh and exciting ways.
- Project Management Consultant at News Corporation: As a former consultant, Kali helped push the boundaries of digital delivery and strategy, maximizing the company's digital presence and ease of use for consumers.
- Associate Director, Digital Product Innovation at DIRECTV: In this capacity, she contributed significantly to content delivery systems, enhancing user engagement and viewing experiences across platforms.
- Executive Director, Systems Implementation at Fox Interactive Media & MySpace.com: Kali's role at Fox Interactive Media involved overseeing the transformation of system processes, ensuring smooth operations for integrated digital content.
- Director, Product Management at The Walt Disney Company: Leveraging her leadership acumen at Disney, Kali was involved in orchestrating product management strategies that aligned with the iconic brand's vision while pushing forward into new digital territories.
Through her remarkable career trajectory, Kali Weissman exemplifies the dynamism and ingenuity necessary for successful digital transformation. Her leadership style embraces collaboration, reflecting her strong belief in the power of teamwork, and her continuous pursuit of innovation identifies her as a forward-thinking professional highly sought after across industries. Kali expresses an eagerness to connect with like-minded professionals who share her enthusiasm for advancing digital innovation, foreshadowing a bright and impactful future in her rapidly evolving field.