Justin Hooper

Justin Hooper is the Founder and Chief Creative Officer of Undnyable, a boutique advertising agency based in Portland, Oregon.12 With over 15 years of experience in the advertising and creative industry, Hooper has established himself as a seasoned professional with a diverse portfolio of work for major brands.

Career Highlights

Undnyable:: Hooper founded Undnyable in 2017 as a way to maintain partnerships with clients and offer a more nimble, creative-led approach to advertising.23 The agency has worked with notable clients such as MOD Pizza, Rainier Beer, Darigold, Netflix, Google, and Taco Bell.13

Previous Experience::

• Group Creative Director at 72andSunny (2010-2017)3
• Creative Director at MZA (2006-2010)3
• Associate Creative Director at Ogilvy & Mather (1999-2006)3

Education and Skills

Hooper holds a Bachelor of Fine Arts (B.F.A.) in Design and Visual Communications from California State University, Long Beach.1 He has also attended the Hyper Island Master Class in New York City.3

Approach to Advertising

Hooper's philosophy emphasizes creating strategic, innovative, and disruptive work that generates earned media to extend campaign reach beyond its budget.3 He focuses on:

1. Connecting various departments to ensure smooth and efficient workflow
2. Empathizing with clients while offering fresh perspectives
3. Finding and nurturing talent at all levels
4. Balancing hard work with respect for work-life balance

Recognition

Throughout his career, Hooper has received numerous awards for his work, including accolades from Cannes, One Show, Effies, and Communication Arts.3

Justin Hooper's expertise in creative direction, campaign management, and brand collaboration has made him a respected figure in the advertising industry, with a particular focus on food and quick-service restaurant clients.12