Justin Effron

Justin Effron is the Co-CEO and Co-Founder of 10Beauty, a company that has developed an innovative autonomous manicure machine.13 Here are some key details about Justin Effron:

Professional Background

Current Role:: Co-CEO at 10Beauty since January 20222

Previous Experience::

• Co-Founder and CEO of ALICE (A Life Improving Customer Experience) from May 2012 to January 20222
• Analyst at Citigroup from 2012 to 20132

Education

Justin Effron holds a Bachelor's degree in History from the University of Pennsylvania, which he attended from 2008 to 2012.2

Entrepreneurial Ventures

10Beauty::

• Co-founded 10Beauty with Alex Shashou1
• Secured $38 million in equity financing for the company1
• Developing "The 10," a fully automated salon-quality manicure machine3

ALICE::

• Co-founded ALICE, a B2B hospitality software platform1
• The company was later acquired by Expedia Group, Inc. for $130 million1

Vision and Approach

Justin Effron, along with his co-founder, aims to revolutionize the beauty industry through automation and robotics. They believe in making beauty services more convenient and consistently high-quality, regardless of location.3 Their goal is to make manicures the most accessible beauty service by placing their machines in various locations where customers already spend time.3

Justin Effron's entrepreneurial journey showcases his ability to identify market opportunities and develop innovative solutions in both the hospitality and beauty industries.