Justin Dorfman

Justin Dorfman is the Co-Founder and CEO of AssetMule, a company focused on enhancing collaboration between product marketing and sales teams by enabling the creation of high-quality personalized sales assets quickly. He has been in this role since March 2023 and operates out of the San Francisco Bay Area.1

Dorfman has a robust background in sales and marketing, with over 15 years of experience in the SaaS industry. Prior to AssetMule, he held significant positions at Blockchain.com, where he led product marketing and achieved notable user growth and transaction volume increases. He also served as Vice President of Product Marketing at Traackr, where he implemented successful go-to-market strategies and grew the company's revenue substantially.1

In addition to his executive roles, Dorfman co-hosts the podcast #StartupsUnedited, which shares insights from successful startup founders and leaders.1 His educational background includes a Bachelor of Arts in Business Management Economics from the University of California, Santa Cruz, along with certifications in digital marketing and product management.1