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    Justin Antony

    Creator Partnerships at Meta

    Justin Antony is the Director of Creator Partnerships, North America at Meta.1 In this role, which he has held since January 2022, he is responsible for content efforts for IGTV and Reels, as well as creator partnerships.1

    Prior to his current position, Antony was the Head of Content & Creator Partnerships at Instagram from April 2016 to December 2021, where he oversaw content partnerships, programs, talent acquisition, and production for Reels, Live, and IGTV.1 He also led the creator, emerging talent, and community strategy as the US Head of Creators & Emerging Talent team.1

    Before joining Instagram, Antony held multiple positions at Nickelodeon and Viacom, including Vice President of Social Media Marketing, Content & Analytics at Nickelodeon, where he led social media strategy and content development.1 He also served as Vice President of Talent Strategy & Digital Integrations and Vice President of Music & Talent at Viacom, where he directed talent management and development.1

    Antony holds a Bachelor's Degree in Sociology and a Minor in Music from the University of California, Los Angeles, and a Master of Business Administration (M.B.A.) from the University of Southern California - Marshall School of Business.1

    Highlights

    15 Power Players at Instagram Leading Its Creator Economy Efforts

    Related Questions

    What are Justin Antony's main responsibilities at Meta?
    How did Justin Antony transition from Nickelodeon to Instagram?
    What impact has Justin Antony had on IGTV and Reels?
    What strategies does Justin Antony use to attract and retain creators?
    How has Justin Antony's role evolved since joining Meta?
    Justin Antony
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    Location

    Los Angeles Metropolitan Area