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Julienne Biglin
Programmatic Advertising - Sales Leadership - Technology Partnerships
Julienne Biglin is a highly organized and self-motivated professional who has established a commendable career in the technology partnership sector, particularly within the realm of advertising technology (AdTech). With a robust academic background coupled with extensive hands-on experience, Julienne has garnered a reputation for her ability to forge and grow strategic partnerships that are integral to the success of her organizations. Throughout her career trajectory, she has demonstrated her adeptness at navigating complex, long-term sales cycles, especially leveraging third-party software platforms to optimize cross-channel advertising initiatives.
Professional Background
Julienne’s professional journey began with her academic endeavors at James Madison University, where she earned her Bachelor of Arts in English and Business Studies. This unique blend of arts and business has paved the way for a rich understanding of both creative and analytical aspects in a business environment, particularly in programmatic advertising.
Following her education, Julienne took on various roles across esteemed organizations, showcasing her versatility and expertise in programmatic advertising. As the Sr. Director of AdTech Partnerships at Crisp, she has been responsible for leading the charge in establishing solid partnerships that drive technological advancements and advertising capabilities. Her previous role as the Programmatic Advertising Partnerships Lead at NBCUniversal Media, LLC involved navigating the complexities of partnerships on the West Coast, further solidifying her expertise in forging vital connections in the advertising realm.
From her tenure at AOL, where she served as the Sr. Director, she played a pivotal role in shaping the programmatic landscape. Her leadership as the VP of Programmatic Business at Millennial Media, which was subsequently acquired by AOL, saw her at the forefront of innovative business strategies that efficiently utilized programmatic advertising to reach broader audiences. Julienne’s long-standing expertise in this field is underscored by her unique understanding of how to utilize Demand-Side Platforms (DSPs) effectively to enhance advertising outcomes, ensuring that her partnerships yield distinct advantages.
Education and Achievements
Armed with her Bachelor of Arts degree in English and Business Studies from James Madison University, Julienne Biglin's educational foundation has enabled her to connect effectively with diverse stakeholders, be it in product sales, marketing, or strategic partnerships. Her deep understanding of business studies allows her to navigate the intricate dynamics of the AdTech industry with finesse.
With a keen focus on programmatic advertising, Julienne has previously served as the RVP of Sales at MediaMath and the West Coast Sales Director at Context Web (ADSDAQ Ad Exchange), where she was instrumental in crafting innovative advertising solutions that propelled businesses to new heights. Through her various managerial and leadership roles in product management and marketing, she has honed her skills in collaborating across business units, making her a valuable asset in any corporate structure. Her experience in consulting further demonstrates her strategic acumen and versatility in adapting to different business environments.
Julienne's previous positions include her role as Sales Director in Product Sales at Advertising.com and General Manager for their Search Marketing division, where she managed large-scale advertising efforts effectively. In these positions, Julienne not only managed existing partnerships but also sought to expand them by identifying new opportunities within the ever-evolving landscape of digital advertising.
Notable Achievements
Throughout her illustrious career, Julienne has celebrated numerous successes, all of which speak volumes of her dedication and prowess in the field. One of her significant achievements includes successfully leading partnership efforts at Millennial Media, where her strategic insights were critical in improving programmatic ad solutions that drove revenue growth and market penetration.
Moreover, Julienne's leadership in integrating innovative technologies within advertising frameworks has received accolades, enabling firms to harness data-driven strategies for better efficiency and remarketing capabilities. As an accomplished manager in her field, she has nurtured an environment of collaboration and creativity among her teams, fostering a culture that prioritizes growth and adaptation to market conditions.
In conclusion, Julienne Biglin stands as a beacon of excellence in the AdTech industry, embodying the essential qualities of a forward-thinking manager. Her extensive experience in strategic partnerships, programmatic advertising, and technology integration uniquely positions her to make a lasting impact in the advertising technology space. With her proven track record and a solid educational background, she continues to drive innovation and success for her organizations while remaining a respected leader and collaborator.
tags':['AdTech partnerships','programmatic advertising','technology partnerships','digital advertising','sales leadership','strategic management','DSP expertise','business growth','cross-channel advertising','media partnerships'],
questions':['How did Julienne Biglin develop her expertise in programmatic advertising?','What skills has Julienne Biglin utilized to grow strategic technology partnerships in her career?','How has Julienne incorporated her educational background into her professional achievements in the AdTech industry?','What are the key challenges Julienne Biglin faces in establishing technology partnerships at Crisp?','In what ways has Julienne Biglin’s role at NBCUniversal Media influenced her approach to programmatic advertising?']}]}
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Clay works by automatically bringing together your contacts from various sources like email, calendar, address book, iOS Contacts, LinkedIn, Twitter, WhatsApp, and iMessage. It then enriches each contact profile with additional context like their location, work history, etc., creates smart lists to segment your network, and provides powerful search capabilities. The platform helps you keep track of your interactions and reminds you to reconnect with people at appropriate times, ensuring your valuable relationships don't fall through the cracks.
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Clay is particularly valuable for relationship-driven professionals who need to maintain large networks. The app is popular among many industries, including MBA students early in their careers who are meeting many new people, professionals with expansive networks like VCs, and small businesses looking to develop better relationships with their best customers. Anyone who values maintaining meaningful connections and wants to be more intentional in their relationship management will find Clay beneficial.
Clay offers competitive pricing in the personal CRM market. Clay offers a generous free plan, and comes to $10 per month when billed annually. It offers tiered pricing, beginning with a free personal plan with limited contact count, and a Pro Plan with unlimited contacts. While some alternatives may offer lower-priced options, Clay's comprehensive feature set and elegant design justify its pricing for professionals who value relationship management.
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