Lucerne University of Applied Sciences and Arts

OCAD University

Design Coordinator at eCampusOntario

• Conducted design research to synthesize and communicate relevant findings through research reports, journey maps, and service blueprints
• Translated complex systems into compelling stories while leveraging insights to inform design decisions, suggest improvements, and develop feature strategies

Vocadian

Service Designer & UX Researcher

• Developed end-to-end registration experience from online ticket management to on-site check-in process through cross-team collaboration (Program, Communications, Onsite Experience) in international environment
• Supported 1000+ online and in-person attendees, speakers, sponsors and media by creating internal knowledge sharing structure and communication streams
• Organized social event featuring 3 keynote & 14 conference speakers for over 100 participants by coordinating and managing the team, vendors and budget

IxDA Zurich

Director of Registration

• Identified 4 new B2B user segments based on quantitative & qualitative research, internal and external stakeholder research, observation and workshops
• Organized and facilitated stakeholder workshops to evaluate research data, prioritize corporate needs, generate ideas and define future directions
• Communicated progress to the heads of the UX and business through presentations with compelling storytelling and facilitated co-design workshops which was implemented in the business sector as a result.

Hilti Group

Master Thesis Student

• Conducted design research including user research, market research and case studies to define VP, market approach and storytelling strategies
• Developed a business plan from business model and revenue structure to service ecosystem blueprint and brand identity
• Created visual assets and concept and information architecture for the platform

Haben

Founder & Service Designer

• Conducted design research process including user interview, survey, data synthesis & analysis and presentation of findings
• Recruited and guided 70+ post-secondary students through the design research process by creating design thinking & process materials and facilitating co-design workshops
• Worked with Research Evaluation & Foresight team to plan, organize and deliver digital-by-design research and innovation efforts

eCampusOntario

Designer

• Designed interactive co-design workshop tools
• Supported the production of a workshop report for clients, using conceptual, visual communication, and design skills

OCAD U CO

Graphic Designer

• Supported manager to plan, coordinate and execute design thinking and co-design workshops for post-secondary students, educators and industry leaders
• Acted as primary point of contact for 40+ students at the Student Experience Design (SXD) Lab, supporting ongoing communications and media production for lab activities
• Synthesized and analyzed quantitative & qualitative research data to generate insights, co-design a solution and draft a strategy framework

Design Intern

• Identify value propositions, go-to-market strategy and roadmap for startups by understanding user experience and translating user needs into business opportunities
• Create personas, user scenarios, low to high fidelity wireframes & prototypes and brand assets
• Communicated with clients to define work scope and facilitate co-design workshops

Julie Huh