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Julian Best
Senior Project Manager bei INTERMATE
Professional Background
Julian Best has developed a remarkable career in brand public relations, showcasing dynamic expertise across various well-known global brands. His professional journey has provided him with extensive experience in influencer relations, where he successfully managed both paid and unpaid influencer campaigns, activations, and events. With established relationships in the industry, Julian has effectively activated influencer partnerships that amplify brand visibility and outreach.
At the core of his exceptional ability to understand the nuances of brand communication is his tenure at multiple reputable organizations. Notably, Julian is currently a Senior Project Manager at INTERMATE, where he leads innovative projects that push the boundaries of traditional public relations. In his previous roles, he has honed his skills through a diverse range of positions in prominent companies like Styleheads GmbH and DEPARTD.
His history with Styleheads GmbH is particularly noteworthy, where he rose through the ranks from Assistant PR Manager to Junior PR Manager, and ultimately to Influencer Relations and Project Manager. This substantial growth reflects his adaptability and resourcefulness in a fast-paced industry.
Education and Achievements
Julian Best boasts a solid educational foundation that has underpinned his impressive career in public relations. He studied Modedesigner at Modefachschule Sigmaringen, achieving an exceptional grade of 1.9. This education has empowered him with a profound understanding of design and aesthetics — vital components in the fashion and brand industries. Additionally, he completed a FSJ (Freiwilliges Soziales Jahr) in Kindertagesstätten at Stadt Veringenstadt, demonstrating his commitment to community and personal development.
His experience spans an impressive roster of esteemed brands, including DIAGEO, Wrangler, FILA, BOOHOO, SUPRA Footwear, and many more. These engagements have allowed Julian to demonstrate his strategic prowess in managing brand communications, ensuring that each campaign resonates with their target audience while aligning with the brand's core values.
Notable Brands and Campaigns
Julian has had the opportunity to work with a wide range of brands in varied sectors, bringing diverse campaigns to life. With leading brands such as BMW Lifestyle and MINI Lifestyle, he has effectively blended luxury with innovative brand communication strategies. Notably, his role in influencer engagement for brands such as JD Sports, MLB, and Volcom has equipped him with insights into the unique dynamics of sports and fashion sectors.
Through influencer relations, Julian has organized campaigns that not only promote products but also narrate compelling stories that engage audiences. Whether it's through influencer activations or curated events, his strategic initiatives have contributed to enhanced brand recognition and consumer loyalty.
Skills and Expertise
Julian's extensive experience in brand PR and influencer relations positions him uniquely in the industry. His ability to curate events, drive influencer partnerships, and execute effective campaigns are just a few of the many skills he brings to the table. Julian's passion for fashion and branding, paired with his keen sense of trends, allows him to stay ahead in an ever-evolving landscape. He excels in identifying the right influencers to align with specific brand strategies, thus ensuring that every campaign is impactful and results-driven.
In summary, Julian Best stands out as a professional who embodies the intersection of creativity and strategic thinking in the field of public relations. His journey through influential positions within reputed organizations such as INTERMATE and Styleheads GmbH underscores his dedication to excellence, making him a significant asset in the realm of brand communication.