Julia Straus is an experienced consumer products and e-commerce executive with a background that includes leading large, cross-functional teams and a unique skill set encompassing operational, creative, and analytic abilities. With a strong passion for multi-channel commerce, content development, and performance marketing, Julia Straus has a proven track record in the industry. She holds an MBA from Harvard Business School and a BA in History from Princeton University. Throughout her career, Julia has held prominent roles such as CEO at Sweaty Betty, Managing Director at Sweaty Betty, CEO at TULA, VP of Business Development and Partnerships at BaubleBar Inc., Director of Partnerships at BaubleBar Inc., Director of Strategy and Business Operations at POPSUGAR, among others.