Julia Hecht

Julia Hecht, Chief Marketing Officer at HIPPEAS Snacks

Julia Hecht is the Chief Marketing Officer (CMO) at HIPPEAS, a plant-based snack company known for its chickpea puffs and tortilla chips. As CMO, she oversees the brand's marketing strategy and campaigns.

Some key facts about Julia Hecht:

• She has over 1.5 years of experience working at HIPPEAS Snacks in New York City.5
• Prior to HIPPEAS, she earned a Master of Business Administration degree from Northwestern University from 2013-2015.4
• Hecht led the development of HIPPEAS' recent "FLAVOR YOUR MIND" campaign in 2023.3
• Under her leadership, HIPPEAS launched two new limited edition Mexican-inspired chickpea puff flavors in July 2024: Mexican Street Corn and Churro.1
• She is active on LinkedIn, where she has over 500 connections and regularly posts about HIPPEAS' marketing initiatives.2

As CMO, Julia Hecht plays a key role in shaping HIPPEAS' brand strategy and expanding the company's product portfolio. Her experience in brand building and marketing has helped drive the growth of HIPPEAS as it continues to innovate in the plant-based snack category.