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Julia Beizer
Chief digital officer at Bloomberg Media
Julia Beizer is the Chief Digital Officer of Bloomberg Media, a position she has held since January 2022.2 With a career spanning over two decades in digital media, Beizer has established herself as a leader in digital strategy and product development.
Career Progression
Beizer's journey at Bloomberg Media began in January 2018 when she joined as Chief Product Officer.2 She then took on the role of Chief Product Officer and Global Head of Digital from August 2020 to December 2021, before being promoted to her current position.2
Prior Experience
Before joining Bloomberg Media, Beizer held key positions at other prominent media organizations:
- HuffPost: She served as Head of Product from April 2016 to January 2018.2
- The Washington Post: Beizer worked in various roles from 2005 to 2016, including Director of Product, Director of Mobile Products, and Mobile Projects Editor.2
Additional Roles
Alongside her primary role at Bloomberg Media, Beizer:
- Has been an Adjunct Professor at Columbia University since January 2020.2
- Previously served as a Board Member for Questback (2017-2021) and Boolean Girl (2017-2019).2
Achievements at Bloomberg Media
Under Beizer's leadership, Bloomberg Media has seen significant growth in its digital presence:
- The company surpassed 540,000 subscribers globally (over 600,000 at the time of publishing).1
- Introduced several digital enhancements, including real-time watchlists, vertical video content, and upgrades to the mobile app.1
Approach to Digital Media
Beizer emphasizes:
- A consumer-focused content strategy.1
- An "audience-first" approach, especially in light of uncertainties around social media algorithms.1
- Leveraging first-party data for both improving user experience and benefiting advertising clients.1
Julia Beizer's extensive experience and strategic vision continue to drive Bloomberg Media's digital transformation and growth in the rapidly evolving media landscape.