Judson Penumaka

Judson Penumaka is the General Manager of Ads - Revenue and Partnerships at Internet Brands, where he has been since January 2021. In this role, he is responsible for overseeing ad product and programmatic revenue operations, including technology and revenue partnerships, ad operations, and account management, with profit and loss (P&L) responsibility.12

Professional Background

Penumaka's career at Internet Brands began in 2016, where he has held various positions, including:

• Director of Ad Operations, Revenue and Partnerships (2019 - 2020): Managed ad operations across multiple verticals such as Auto, Home, Health, and Travel.
• Director of Ad Revenue and Operations (Auto) (2016 - 2018): Led ad tech, data, revenue, and partnership groups.
• Senior Manager, Advertising Operations at United Online Media Group (2009 - 2015) and Manager, Advertising Operations at FOX Interactive Media (2008 - 2009) among other roles in advertising operations.1

Education and Certifications

Penumaka holds an impressive educational background, including:

• MBA in Marketing from California State University-Northridge
• Masters in Planning and Management from the University of Hyderabad
• Revenue Analytics and Price Optimization from The Wharton School

He also has multiple certifications in advertising and analytics, including from Google and The Trade Desk.1

Location

He is based in the Los Angeles Metropolitan Area and has over 500 connections on LinkedIn.1