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Jude Al-Khalil
Digital Strategist
Jude Al-Khalil is the Founder and CEO of Bikyni, an online direct-to-consumer swimwear company launched in 2015.1 She has an impressive educational background, holding an MBA from Harvard Business School and a B.S. in Economics & Computer Science from Duke University.
Prior to founding Bikyni, Jude served as the COO of Reformation, a cult-fashion brand, where she gained valuable experience in the fashion industry and e-commerce.13 Her inspiration for Bikyni came from recognizing the need for innovation in the swimwear market and a desire to improve the swimsuit shopping experience for women.1
Under Jude's leadership, Bikyni offers high-quality swimwear made from Italian fabrics, produced in Los Angeles, and priced accessibly at $100 per bikini set.12 The company focuses on thoughtful design, excellent quality, and ultimate value, aiming to become the world's leading swimwear and escape lifestyle destination.2
Jude's entrepreneurial journey with Bikyni has been marked by organic growth, primarily through customer referrals and social media presence.1 Her approach to business emphasizes sustainability, transparency in the supply chain, and adaptability in facing challenges.1