Juan Palacios

Juan Palacios is a seasoned journalist and digital communication specialist with a rich background dating back to 1996, where he started working on early digital publications. He has evolved his expertise to focus on digital media, social networks, and content strategy, both from a support and client perspective. Juan has successfully led native digital campaigns emphasizing Branded Content and Native Advertising for online platforms under Motorpress Ibérica, overseeing all aspects from conception to execution to monitoring and client return on investment. Additionally, he has experience in coordinating traditional advertising campaigns, utilizing technical skills in ad serving for campaign setup, creative implementation, tracking, and CTR optimization. Juan is adept at enhancing both organic content performance and SEM campaigns through investment control and keyword optimization. With a passion for the dynamic media landscape, he thrives in fast-paced and ever-evolving environments, fostering teamwork, and fostering creative workspaces with excellent organizational skills.