Juan Martínez

Juan Cruz Allende Martínez is a senior-level executive with over 15 years of experience in sales, business development, general management, and product development.

Known for his expertise in growth strategy, go-to-market execution, product development, team building, leadership, stakeholder alignment, market and product expansions, revenue growth, compensation planning, organizational design, financial analysis, sales strategy, relationship management, strategic leadership, and process improvement.

His professional experience includes roles such as Business Development Director for LATAM, Head of Sales Engineering, Corporate Development Officer at Capabilia, Sales Manager at Sportcom, Channel Management at LafargeHolcim, Regional Account Manager at FedEx Express, and Branch Coordinator at Medicus.

He has a diverse educational background, including certifications in CSR, sales management, value selling, negotiation, ISO standards, PNL, and more from institutions like IE Business School, Wharton Business School, and University of California, Irvine.

Juan Cruz Allende Martínez is associated with organizations like Voyansi, Capabilia, Sportcom, LafargeHolcim, FedEx Express, Claro Argentina, and Medicus S.A., where he held various leadership and managerial positions.