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Joyce Cai
Marketing Manager
Joyce Cai is a highly motivated and result-driven marketing professional with over 10 years of experience in marketing across various industries including Media, FMCG, and Luxury.
With a background in both Corporate and Agency settings, she has led projects at both the Country and Regional levels, developing a well-rounded skillset in four key areas: ENTRY and GROWTH STRATEGY, PRODUCT INNOVATION, BRANDING, and DIGITAL and SOCIAL marketing strategies.
She holds a Bachelor's Degree in Business Administration and Management from the University of Shanghai for Science and Technology.
Joyce has held key positions such as Marketing Manager at PHC Group, Consultant Director at Equancy Shanghai, Marketing Manager at Piaget, Brand Manager at Bacardi, Assistant Brand Manager at Pernod Ricard, Sales and Marketing Manager at ADKOM, and Project Assistant at Jabil.