Joyce Bank

Let’s brainstorm and find your edge to make sure your business is well positioned for success in any economy.

Joyce Berlin Bank is a seasoned marketing professional and the Co-Founder of Thinkhouse, a creative marketing and web design agency based in the New York City Metropolitan Area.1 With over 16 years of experience at Thinkhouse, Joyce has established herself as a versatile marketing expert specializing in brand strategy, creative marketing, and digital solutions.1

Professional Background

Joyce's career in marketing spans various aspects of the industry, including:

Large and small agency experience
Account management
Strategy development
Art direction
Marketing direction
Video production
Media planning

This diverse background allows her to offer unique insights and creative solutions to her clients.1

Thinkhouse

As the Co-Founder and Marketing Director of Thinkhouse, Joyce has been instrumental in the agency's growth since its inception in September 2007.1 Thinkhouse is described as a non-traditional, full-service creative shop that provides custom-tailored marketing services to suit specific client needs.1

The agency specializes in:

Website design and development
Digital marketing
Advertising (print, digital, and direct mail)
Brand identity creation
Customer experience optimization
Email marketing
Event planning
Media strategy and planning
Social media management

Expertise and Industries Served

Joyce and her team at Thinkhouse work with a diverse range of clients, including:

CPG brands
B2B companies
Interior design product manufacturers
Music industry brands and products
Renewable energy companies
Sustainable services and recycling businesses
Startups
Consumer products
Pharma-related companies
Professional services
Retail businesses
Catering services
Healthcare providers (doctors and dentists)1

Philosophy and Approach

Joyce's approach to marketing emphasizes creating customized solutions and providing a personalized experience to help clients develop their brands effectively.1 She particularly enjoys assisting small to midsize companies in scaling their brand marketing to new levels, offering flexible support tailored to each client's specific needs.1