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Joshua Goodman
Chief Marketing Officer
Joshua Goodman is a seasoned Chief Marketing Officer with 14 years of extensive experience in customer acquisition, retention, analytics/insights, brand strategy, and creative endeavors.
With a history of successfully co-founding and serving as a Chief Marketing Officer in companies like by Humankind, managing significant ecommerce operations for President Obama's re-election campaign, overseeing performance marketing at Bonobos, and being the first marketing hire at companies like Outdoor Voices and Koio, Joshua has a proven track record of driving marketing success.
Possessing a unique blend of analytical and creative skills, Joshua excels at blending data-driven insights with innovative branding strategies to create impactful and customer-centric marketing plans. He prides himself on his 'player/coach' mentality, seamlessly transitioning between high-level strategic thinking and hands-on execution to deliver tangible results through effective cross-functional collaboration.
Joshua Goodman's educational background includes a Bachelor of Arts in Political Science from Vassar College.
His professional journey includes roles such as the Chief Marketing Officer at Trade Coffee, Fractional Chief Marketing Officer & Consultant through self-employment, Co-Founder of by Humankind, VP of Marketing at Koio, Director of Digital Marketing at Outdoor Voices, Marketing Manager at Bonobos, Marketing Manager at the Presidential Inaugural Committee, Marketing Assistant at Obama for America, and Marketing Coordinator at the Democratic National Committee.