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Josh Visser
Program Activation Manager at Twitch
Professional Background
Josh Visser is a multi-talented professional with a diverse career in the creative industries, marketing, and sports broadcasting. Currently serving as the Program Activation Manager at Twitch, Josh plays a critical role in enhancing engagement and maximizing the platform's interactive capabilities. His experience at Twitch showcases his ability to drive program initiatives within one of the leading streaming platforms, appealing to audiences who crave dynamic and real-time entertainment.
Before joining Twitch, Josh built a robust portfolio as a sport broadcaster while being self-employed, where he honed his skills in storytelling and audience engagement. His transition to corporate roles began when he became the Corporate Partnerships Coordinator at Live Nation Entertainment, where he strategically managed partnerships that boosted brand visibility and engagement within the entertainment industry.
In addition to his corporate experience, Josh has a rich background in marketing management where he served as the Marketing Manager at Backcountry Brewing. Here, he was instrumental in crafting marketing strategies that captured the adventurous spirit of the brand, further propelling its growth in the competitive craft beer market. His tenure as an Account and Marketing Manager at Divine Agency also highlights his expertise in managing client relationships and delivering tailored marketing solutions designed to elevate client success.
Throughout his career, Josh has also excelled in social media strategy and engagement as the Social Media & Account Manager at SWTCH HOUSE, where he developed innovative campaigns that increased brand loyalty. His experience as a Talent Buyer at The Dream Cafe showcases his acumen in identifying and securing talent for live entertainment, further enriching the cultural offerings of the venue.
Moreover, Josh's commitment to community engagement is reflected in his past roles as the Marketing and Events Coordinator at Squamish Arts Council and the Marketing & Digital Partnerships Coordinator at Squamish Days Loggers Sports Festival. In both positions, he leveraged his marketing savvy to promote local culture and foster community connections through artistic endeavors. Josh's skills as a Music Festival Director and Partnership Manager at Quest University Canada highlight his competency in orchestrating large-scale events and managing effective partnerships that engage diverse audiences.
Additionally, his early career as an Agency Intern at Invictus Entertainment Group laid the groundwork for his understanding of the entertainment landscape, blending marketing and communications in a fast-paced, results-driven environment.
Education and Achievements
Josh’s educational background is as impressive as his professional journey. He studied at The University of Hong Kong, pursuing a Bachelor of Arts with a focus on Global Creative Industries as an exchange student. This experience not only broadened his educational horizons but also provided him with a unique perspective on the global creative landscape. Josh graduated with a Bachelor of Applied Arts & Science (BAA Sc) in Global Creative Industries from Quest University Canada, where he not only excelled academically but also honed his practical skills through various projects and initiatives.
His academic achievements, coupled with his extensive experience across multiple sectors within the creative industries, reflect his dedication to lifelong learning and professional development. Josh is known for adapting quickly to evolving trends and utilizing his knowledge to drive impactful results. This adaptability is a key asset in today's fast-paced creative sectors, where innovation and creativity are paramount.
Notable Achievements
Throughout his career, Josh has accumulated a wealth of notable achievements that reflect his capability and passion for the industries he engages with. His role at Twitch as a Program Activation Manager highlights his commitment to ensuring engaging program delivery to audiences, showcasing his ability to translate complex ideas into actionable plans effectively.
Moreover, during his time at Live Nation Entertainment, his efforts in building significant corporate partnerships led to enhanced ticket sales and brand collaborations that drove mutual success. His marketing strategies at Backcountry Brewing are also noteworthy, as they played a crucial role in building the brand's identity in a saturated market.
In community-focused roles, Josh's initiatives at the Squamish Arts Council and Squamish Days Loggers Sports Festival were vital for fostering artistic expression and celebrating regional culture, demonstrating his commitment to making a positive impact in the communities he serves. His legacy as a Music Festival Director at Quest University Canada emphasizes his leadership in creating inclusive and engaging platforms for musicians and audiences alike.
Overall, Josh Visser's strong foundation in global creative industries, combined with his diverse professional experiences across marketing, sports broadcasting, event management, and community engagement, positions him as a leading figure in driving creative innovation and partnerships within the entertainment landscape.