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    Josh Scherman

    Founder at B2B Software Advisors with extensive experience in Business Development and Strategic Partnerships

    Josh Scherman is a seasoned professional in the small and medium-sized business (SMB) software market, currently serving as Vice President at SurePath Capital Partners. He has a strong background in business development and advisory roles, focusing primarily on Software as a Service (SaaS) companies.

    Professional Background

    Scherman's career spans various leadership positions at notable SaaS companies, including Constant Contact and inDinero. At SurePath Capital Partners, he played a crucial role in managing buyer relationships and facilitating significant financing and exit transactions, totaling hundreds of millions of dollars. His expertise extends to corporate development, marketing, sales, and project management, which he leverages to help founders build strategic relationships that enhance their businesses.12

    Contributions and Insights

    During his tenure at SurePath, Scherman was involved in advising SMB software companies on capital raising and exit strategies, contributing to the firm's reputation as a leading boutique investment bank in this sector. He has been recognized for his insights into the SMB software market and has shared his expertise at industry events, such as the Localogy 20/20 conference.123

    Scherman is also the founder of B2B Software Advisors, where he continues to provide strategic advisory services, emphasizing the importance of long-term relationships in the SMB landscape. His passion for technology and innovation is evident in his commitment to helping businesses navigate the complexities of the software market.34

    Highlights

    Mar 4 · localogy.com
    Localogy 20/20 Preview: Josh Scherman, SurePath Capital Partners
    Localogy 20/20 Preview: Josh Scherman, SurePath Capital Partners

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    Josh Scherman
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    Experience

    Founder at B2B Software Advisors since June 2020
    Advisor - Business Development + Strategic Partnerships at Signeasy since June 2023, Vice President at SurePath Capital Partners (May 2017 - June 2020), VP of Business Development at inDinero (April 2015 - December 2016)

    Location

    San Francisco Bay Area