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Josh Scherba
President & CEO, WildBrain
Josh Scherba is the President and Chief Executive Officer of WildBrain, a leading Canadian media and entertainment company focused on children's content. He was appointed to this dual role in May 2023, succeeding Eric Ellenbogen, who had been with the company since 2019.13 Prior to his promotion, Scherba served as the President of WildBrain since its rebranding from DHX Media in 2019, playing a crucial role in shaping the company's strategy and operations.12
Career Background::
- WildBrain: Scherba has been with WildBrain since its inception, contributing significantly to its evolution and growth. His leadership has been instrumental in expanding WildBrain's capabilities, including a recent acquisition of a Toronto-based animation studio, House of Cool, which enhances the company's production capacity for premium animated content.1
- Industry Expertise: With over 18 years of experience in the media sector, Scherba has developed deep industry insights and operational expertise that are vital for driving WildBrain's strategic vision forward.1
Recognition:: In June 2023, Scherba was included in The Hollywood Reporter's inaugural Kids' Entertainment Power List, highlighting his influence and contributions to the children's entertainment industry.4
Scherba's leadership is characterized by a focus on monetizing children's intellectual property globally and fostering innovation within WildBrain's content offerings.