Josh Miles

Brand-obsessed CMO. Keynote speaker. Caffeine addict. Make your creative obsession your profession.

Josh Miles is a prominent figure in the field of branding and marketing, currently serving as the Chief Marketing Officer (CMO) at the Society for Marketing Professional Services (SMPS). He has a robust background with nearly 20 years of experience in marketing, branding, and advertising, having co-founded the national branding agency MilesHerndon. His expertise extends to various sectors, particularly in the architecture, engineering, and construction (A/E/C) industries.

Professional Background

Role at SMPS: Josh was appointed CMO in April 2018, where he is responsible for leading marketing strategies and initiatives to promote SMPS and its foundation. His role includes overseeing brand strategy, developing marketing plans, and serving as a spokesperson for media interactions.1 2
Previous Experience: Before joining SMPS, he co-founded MilesHerndon, which specializes in brand strategy and corporate identity. He is also an accomplished author, having written Bold Brand 2.0, a book focused on leveraging brand strategy for professional services firms.2 4
Speaking Engagements: Josh is a sought-after speaker and has presented at various conferences, including TEDx events and industry forums across the U.S. and internationally. He hosts two podcasts: Obsessed With Design and PSM Show.1 2 3

Education and Recognition

Education: Josh holds a Bachelor of Arts degree in Visual Communications Design and Advertising Communications from Purdue University.1
Awards: He has been recognized as one of Indianapolis Business Journal's "40 Under 40" and received accolades from ENR Midwest for his contributions to the industry.1 3

Personal Interests

In addition to his professional pursuits, Josh is passionate about photography, cooking (especially keto recipes), and fitness. He splits his time between Denver, Colorado, and Carmel, Indiana, where he lives with his family.2 3

Josh Miles continues to influence the marketing landscape through his strategic vision and commitment to helping organizations enhance their branding efforts.