Josh Greenbaum

Josh Greenbaum is an accomplished advisory CFO based in Los Angeles, known for his expertise in consulting, digital marketing, and management and talent representation. He attended California Polytechnic State University-San Luis Obispo, where he earned a Bachelor of Science in Accounting and Business/Management. After working at a Big Four accounting firm, Josh realized that he was not interested in wearing khakis and drinking mediocre wine with other accountants for the rest of his career. Therefore, he decided to help start-ups, celebrities, and founders raise money, expand their teams and prepare for their business exit strategy. Over the past 15 years, he has helped companies of all sizes, including solo enterprises and rapidly growing teams, bring big business sophistication to their financial operations.

Josh is a multi-talented consultant who has held several vital positions, including Founder & Consulting CFO at CFO Minded, Director of Finance at Family Style Inc., Senior Financial Controller at TGG Accounting, Senior Financial Consultant at Deckstar Artist Management, and Auditor at PricewaterhouseCoopers. He is a versatile individual with a passion for the outdoors, as well as educating business owners on how to take financial control and lead with confidence and purpose. His forthcoming book, 'Numbers Scare Me & Other Excuses: A business owner’s guide to lead like a CFO,' exemplifies his dedication to financially empowering small businesses.