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Joseph Leston
Deputy Chief Marketing Officer at Northwell Health
Joseph Leston is a seasoned healthcare marketing executive who currently serves as the Deputy Chief Marketing Officer at Northwell Health.12 With nearly two decades of experience in healthcare marketing, Leston has established himself as a results-driven professional in the industry.1
Career at Northwell Health
Leston's role at Northwell Health has evolved over time:
- He founded and led Northwell's internal agency before his promotion to Deputy Chief Marketing Officer.3
- In August 2022, he was appointed to his current position as Deputy Chief Marketing Officer.24
- In this expanded role, Leston is responsible for:
- Brand management
- Market research
- Media oversight
- Leading Northwell's highly skilled marketing team2
Leston works under Ramon Soto, who is the Senior Vice President and Chief Marketing and Communications Officer at Northwell Health.5
Education and Professional Development
Joseph Leston's educational background includes:
- A degree in psychology from Wagner College4
- Completion of executive education programs at the Yale School of Management4
Skills and Expertise
As a healthcare marketing executive, Leston likely possesses a range of skills related to:
- Strategic marketing planning
- Brand management
- Market research and analysis
- Team leadership and management
- Healthcare industry knowledge
His long tenure in healthcare marketing suggests he has developed deep expertise in navigating the complex and evolving landscape of healthcare communications and branding.