Josep Maria Nolla is a seasoned entrepreneur and tech executive with over 15 years of experience in building and running new products and services. With a strong international background, he has developed projects worldwide, working with people from different cultures and driving challenging business in demanding environments and complex matrix organizations.

Before founding the start-up Reach/Reve, acquired by Tipser and renamed Tipser Shopping, Josep Maria worked as a Business Development Advisor at Google, Director of Global Partnerships at Telenor Group, and CEO at Metro International, among others. He specializes in strategy, business development, product design, growth and geographic expansion, e-commerce, digital advertising, and go-to-market strategies.

Josep's solid track record of envisioning, executing, and expanding new revenue streams and business models has resulted in changing the way that commerce and shopping is done through his innovative purchase automation technology. Currently serving as Head of Business Development at Tipser, Josep Maria continues to drive challenging businesses, leveraging his expertise to build and manage partnerships, and driving growth in the digital marketplace.