Jose Guerrero, MBA

Jose Guerrero, MBA, is the Communications Manager at Las Vegas Motor Speedway (LVMS).12 He is an experienced digital marketer with a strong background in the hospitality industry. Guerrero is a native of Las Vegas and an alumnus of the University of Nevada, Las Vegas (UNLV).2

Career at LVMS

Guerrero joined LVMS after working in various marketing and communications roles in the Las Vegas hotel industry.2 As the Communications Manager, he is responsible for managing different aspects of the speedway's communications strategy and supporting events at all Speedway Motorsports facilities.3

Notable Achievements

One of Guerrero's notable initiatives at LVMS is the "Free Friday" event, which he helped organize for the second consecutive year in 2023. This event is part of the NASCAR Hauler parade that takes place at the speedway.4

Education and Background

Jose Guerrero holds an MBA degree, which complements his expertise in digital marketing and communications.1 His local roots as a Las Vegas native and his education at UNLV have likely contributed to his understanding of the local market and community.

Skills and Expertise

Guerrero's experience spans:

• Digital marketing
• Hospitality industry
• Communications strategy
• Event management
• Corporate communications

His role at LVMS involves not only managing communications but also supporting various events and initiatives that contribute to the speedway's overall success and community engagement.